"Social users" refers to people who use Stickam primarily for its social features, including hosting their own videochats or participating in one of the site's group chat rooms.
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LINE is available for a variety of smartphone devices (i Phone, Android, Windows Phone, Black Berry, and Nokia) and even your PC.
Since 2007, Stickam was home to the annual UNICEF fundraiser known as Stickaid hosted by You Tube vlogger Myles Dyer.
This event is regarded as the world's first webathon style fundraiser and has raised more than $100,000 over its lifespan.
Stickam's policy promised that violators of its terms of service would be permanently banned.
Live Chat allowed the user to display their webcam live feed over the internet.
The event streamed live from The Roxy nightclub in Los Angeles and featured emcee Stu Stone with performers Cypress Hill, Black Veil Brides, and Alex Lambert A 12-hour webathon to benefit the Bob Hope Hollywood USO was hosted by and featured on Stickam.
Popular Los Angeles DJ Gary Bryan emceed the event which featured live interactive chatting with US soldiers based in Iraq.
Stickam’s live video players came with built-in chat capabilities, allowing both text chat and optional video chat.
Stickam's player and live stream abilities are recognized in a Variety Magazine article as a "more customizable player" that has the ability to engage fans in a powerful way using their virtual face-to-face interaction.
The event was organized by several CBS radio stations in Southern California, including KRTH-FM (K-Earth 101), KTWV-FM (94.7 The WAVE), KLSX-FM (91.7), KFWB-AM (News 980) and KNX-AM (News 1070).